The benefits messages you send to employees are the single biggest opportunity to make an impact this open enrollment…and many people tasked with these communications aren’t sure where to start. Join Bob Armour, chief marketing officer for Jellyvision, as he shares marketing secrets and tried-and-true best practices you can steal to make open enrollment communications more powerful than ever before. In this quick-hitting 30-minute webinar, you’ll learn:

  • How to answer employees’ number one most important question in every message you send
  • How to craft benefits messages that motivate employees to act
  • How to build an open enrollment campaign around a particular theme
  • Half a dozen outside-the-box communication ideas you can put into place right away
  • And more!

The webinar will be recorded and available on-demand, so if you can't attend live, you can register anyway and receive a link to the recording as soon as it's ready.
Bob Armour
Chief Marketing Officer, Jellyvision

Bob Armour is the chief marketing officer for Jellyvision, creators of ALEX. A marketing vet with more than 25 years of experience creating campaigns for a wide variety of companies, he knows right-place, right-time messaging like the back of his hand. Since joining Jellyvision, Armour has immersed himself in the challenge of helping HR professionals communicate benefits to their employees in a uniquely personalized and effective way that makes them look like a hero – to their employees and their bosses.



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